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Spotify makes less money per-play from ads than they do from Premium subscribers, so to encourage people to upgrade, the free tier is limited in certain ways. When using the desktop or web app with a free account, you can listen to any song, album, or playlist at any time in any order. Last year, Spotify did a similar promotion for Family subscribers, but have now extended the offer to individual plans. The new deal, however, still does not include Student Premium subscribers.
Terms and conditions apply. 1 month free not available for users who have already tried Premium. Get the family on the Spotify family plan 6 Premium accounts for family members under one roof. AT&T WatchTV subscribers can get Spotify Premium as an Add-On for $9.99/mo. Note: If you haven’t tried Spotify Premium before you’ll be offered a 30-day free trial. From WatchTV’s list of add-on services, select Spotify Premium. You’ll be prompted to activate your Spotify Premium subscription. Click Visit Spotify. Spotify once again partnered with Google to offer the Google Nest Mini for its premium subscribers. Previously, we have seen a similar offer from Spotify in the US. This time, the free Google Nest. Spotify remains one of the top three entertainment apps globally. Worldwide, 232 million people are connected to Spotify. Of these, 108 million subscribers are in the US alone, which includes both, free and Premium subscribers. As far as paid subscribers are concerned, Spotify said that the number rose 27% YoY to 144 million during the quarter. Russia has apparently been the ‘most successful new market launch’ for the company, representing ‘the largest portion of subscriber outperformance for the quarter’.
All those weekend nights in as coronavirus restrictions increased seem to have helped Spotify added more premium subscribers in the third quarter than expected.
Spotify Free Subscribers App
The music streaming service forecast strong growth in the current quarter as more users signed on for an ad-free experience.
With more than double the number of subscribers than its nearest rival Apple Music, Spotify has been expanding rapidly in markets across Europe after launching in India and the Middle East last year.
Premium subscribers, which account for most of its revenue, were up 27% to 144 million from a year earlier.
That’s ahead of the 142.5m paid subscribers analysts had pencilled in.
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Expanding East
Spotify credited the rise in subscribers to its recent launch in new markets such as Russia, which it deemed the “most successful new market launch” to date.
The company expects total premium subscribers in the range of 150m to 154m for the fourth quarter. Analysts were expecting it to hit 151.5 million.
Spotify, which also plays ads to users listening for free, saw its advertising business return back to growth after the global pandemic hit ad growth earlier in the year.
Revenue rose 14% to €1.98bn (£1.79bn) in the quarter, this time missing expectations of €2bn.
Spotify Number Of Subscribers
Excluding the impact of foreign exchange, Spotify said its quarterly revenue was “slightly better than expected.”
Spotify Subscribers By Country
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